BRAND IDENTITY // CAMPAIGN DESIGN // O.O.H. AD DESIGN // WEB DESIGN
Kintrify = Gentrify while preserving Kin.
“Kintrify”, a term coined by Enensa Amen and Khnum Ibomu, means ‘Gentrify while preserving the tenured kinships established in a neighborhood. It is the social evolution of real estate. A7 Studios worked with brokers from Compass to develop a communications program that would attract Black and Latinx people to RE resources that they typically receive later than other communities; to the detriment of ownership percentages in their NYC neighborhoods.